Dubai, UAE, December 22, 2016:  When do we really stop to experience what we feel? Those fleeting moments, which we miss in our day to day humdrum of life. The Splash Calendar 2017 attempts to capture the raw emotions one feels incorporating the core elements of nature. The thought provoking calendar was unveiled by Mrs. Renuka Jagtiani, Vice-Chairperson, Landmark Group, celebrated fashion designer Reem Acra  and Mr Raza Beig, CEO-Splash and ICONIC and Director, Landmark Group at a glittering party at Vii Lounge, Dubai.

This year the calendar is special. Splash opened the model castings for its customers who are aspiring models giving them an opportunity to be involved with a brand they love and are loyal to for years. 12 of our customers graced the calendar this year shot by the Tejal Patni, renowned photographer and an integral part of the calendar every year. The styling of the calendar for the first time was envisioned and designed by the in-house team who has created the masterpieces. 

Each image invites you to experience a world of dreams. Those small magical moments that we experience like a ray of light, a whiff of air, a ripple in the ocean that sometimes transcends you to a realm where every imagination is possible, every dream a reality and  every reality a dream. It is in this bliss that we see the power, the power of being, the power in small things.

“The 2017 calendar is powered with emotions and reflects on the hurricane of sentiments we feel weaved into the fashion route that Splash knows so well. It is also a very unique calendar where we have on board 12 of our customers carefully chosen to experience this journey of the brand that they have loved for years,” said Mr Raza Beig, CEO-Splash and ICONIC and Director, Landmark Group

The calendar will be gifted to the region’s movers and shakers which include media, opinion makers, partners and VIPs. Consumers will receive their calendar with every purchase across all stores in the UAE.