Dubai, UAE, April 2, 2017:  It’s time to dust off your flip flops and crack out your sun shades: it’s Spring time! As the days get longer, brighter and warmer, things are heating up at twenty4 stores across the region as the long awaited spring 2017 collection hits the shelves. This season promises effortless glamour, with a collection infused with bold prints and vibrant colours, to see the whole fashionable family through the summer months. 

While inspired by international catwalks, the twenty4 collection is designed specifically for the GCC, with a local take on global trends to specifically suit the Middle Eastern fashionista.

Brighter is better this season as the women’s collection redefines bold with their new spring styles. Dominated by bright colours and extravagant prints, the collection can be styled up or down to suit your individual style.

Drawing inspiration from tropical islands, the twenty4 women’s collection offers a line in 2017’s most popular print: banana leaf. An updated twist on the classic floral summer print, the banana leaf exudes careless fun, especially in our high-waisted, sweeping palazzos and matching crop top. Add a fluid trench in a bright white, to smarten up the look for hazy summer evenings.

The nautical trend gets a bold update this season, with the beloved Breton stripe t-shirt embellished with badges and patches, to inject some attitude into the classic look. Mix or match a striped pencil skirt and co-ordinated crop for a fun day time look. Add a pair of flats and a tote bag for that perfect look.

The carefree attitude is carried over to the twenty4 men’s collection, with a range of items for the bright, sunny days. Camouflage is the print of choice for fashionable gentlemen, so pair a camouflage t-shirt adorned with badges, with classic army green chinos, for an effortless look.

This summer, shirts are the hero of every dapper man’s closet. From lightweight linen shirts in pastel shades, to crisp cotton in graphic stripes, twenty4 has the perfect shirt for every evening occasion.

The children’s collection, for both boys and girls, is all about fun in the sun, with patches, badges and bright colours, keeping the collection vibrant. For evenings, girls get all dressed up in blooming, full skirt dresses and dainty little ballerinas, while little gents throw a bright polo on over chinos, for a youthful but formal look.

The spring collection is now available in over 50 twenty4 stores across the GCC.