Dubai – 17 April 2017:  Dubai  Customs has wound up its weeklong ‘Yes to Positivity’ initiative, which aimed to promote the spirit of positivity among the community. This supports the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, who wants to build a truly positive society with motivated individuals and a high performance environment.

The initiative was carried out by DC’s Training Center as part of its operational plan for this year which focuses on nurturing the culture of positive thinking.  
The program of events was concluded this weekend with the distribution of 1,000 copies of the recently-published inspirational book Reflections on Positivity and Happiness by HH Sheikh Mohammed bin Rashid to visitors of City Walk in Al Safa, Dubai.

‘Yes to Positivity’ initiative comprised a wide range of activities that sought to inculcate an attitude of positivity amongst DC employees. A series of courses, workshops, lectures and cultural competitions were conducted on themes such as positivity and motivation, food and positivity, and how a positive outlook helps increase productivity and improve performance and the quality of life at large. 

Besides, a board named ‘Thank You to the Teacher of Positivity’ was set up to allow employees and visiting customers to write down their words of thanks to HH Sheikh Mohammed bin Rashid, the leader of positivity.       

“This first of its kind initiative translates our strategic efforts at Dubai Customs to create a positive working environment that brings happiness to staff, customers and the community alike,” said Ahmed Mahboob Musabih Director of Dubai Customs. 

He explains that “positive thinking is an attribute of our personnel and the reason behind the achievements we have attained.”     

Dr. Shaikha A Ghafri, Acting Director of  Customs Training Center and owner of the initiative, said: “Yes to Positivity is a way to particularly spread happiness and positive thinking at the workplace while reflecting on the strategic worldview of our leadership. The initiative aims to realize DC’s strategic objectives towards increasing productivity.”    

The closing event at City Walk saw crowds of people, residents and tourists, flocking to DC’s stand to get hold of their own copy of HH Sheikh Mohammed bin Rashid’s widely read book.  They expressed admiration of His Highness’s positive thought and innovative vision that have made Dubai the world’s most favoured toursit destination and one of the happiest places on earth.