•    UD Trucks’ all-new medium duty truck range helps customers maximise productivity 

•    Available with a wide range of customisable configurations for superior uptime 

(Middle East, 16th May 2017) Japanese manufacturer, UD Trucks has launched Croner, an all-new medium duty truck, in the Middle East, East and North Africa. Continuing its rich Japanese legacy of building the “truck that the world needs today”, UD Trucks has designed the Croner range specifically for growth markets across the Middle East, Asia, Africa and South America. 

Named after the Greek god of time, Cronos, the Croner is a reliable and versatile truck range built with robust and quality components to deliver extra productivity and superior uptime. Designed with customers’ demand and business needs in mind, Croner is engineered to help customers stay ahead of competition through the simple concept of saving time. 

Commenting at the launch, Mourad Hedna, UD Trucks Middle East, East and North Africa President, said: “UD Trucks understands that more time spent on the road and less time in the workshop drives success for our customers’ businesses. It is our aim for Croner to make every moment count, through maximising productivity and minimising downtime on every run our customers make.” 

Designed to excel in the medium duty segment, Croner offers options for three gross vehicle weight (GVW) models: MKE, LKE and PKE; and their wheelbase variants, offering up to 21 different configurations to suit specific demands of various industries. Additionally, the air suspension on all variants is available as an option to protect customers’ cargo, especially when travelling on rough road conditions. 

Croner’s automatic transmission option will be crucial for markets facing serious driver shortage due to the strenuous demands on drivers. Croner aims to help customers attract drivers, as the automatic transmission provides ease of drive and reduces fatigue for both experienced and inexperienced drivers. Similarly, automatic transmission can help lower cost and downtime for Middle East business owners, as manual transmission is more susceptible to wear-and-tear particularly in long-haul driving.

The superiority of the Croner model results from it offering the best of three worlds: UD Trucks’ strong Japanese heritage and craftsmanship; Volvo Group’s global technology and sourcing; and local manufacturing and customer support. Further to that, with UD Trucks’ Ultimate Dependability standard and Gemba spirit incorporated in every aspect, each component is the result of years of development and stringent stress testing, a true testament to the Japanese hallmarks of quality.

“Going the Extra Mile” is the brand promise of UD Trucks. A focus on fuel efficiency, uptime, reliability and drivability, while meeting today’s high standards for safety and environment, allows UD Trucks to provide Middle East customers with the best products and services in the market to meet their business needs. UD Trucks takes pride in its comprehensive set of UD Extra Mile Support services, such as UD Genuine Service and Parts, UD Driver Training, and UD Trust Service Agreements. These were developed to ensure its trucks, such as Croner, run and remain in optimum condition to go the extra mile, saving minutes, hours, and days over the years. 

In addition to its Extra Mile Support, UD Trucks also offers a professional telematics solution that provides customers with real time information and reports to improve their fleets’ operation. By connecting its trucks to the UD workshops, UD Trucks enables proactive and continuous workshop support to its customers.