June 13 2017: Dubai, UAE:  Philips Lighting (Euronext Amsterdam ticker: LIGHT) has announced the appointment of Goktug Gur as President for the Middle East and Turkey region, effective June 15, 2017. 

Currently Managing Director for Turkey and Middle East (excluding KSA), Goktug Gur will take on the new role, in addition to his current responsibilities. He will succeed Paolo Cervini who is moving to pursue further interests outside the company.

Announcing Goktug Gur’s appointment Murali Sivaraman, President Growth Markets at Philips Lighting said: “Goktug Gur has a proven record of delivering projects and successfully leading our business across a number of markets. Goktug, who brings more than two decades of leadership in the region, will drive Philips Lighting Middle East and Turkey into a new era of LED adaptation, digitally connected lighting for the Internet of Things and sustainable innovation. We congratulate him on his new assignment. I would also like to thank Paolo Cervini for his valuable contribution throughout his career at Philips Lighting, building and maintaining a successful business in the region.”

Goktug Gur added, “I am excited to lead Philips Lighting through an inspiring phase in time and to build further on our regional operations. There is an enormous opportunity that lies ahead for Philips Lighting and I look forward to working closely with our regional team to lead this next chapter of lighting for brighter lives and a better world while focusing on growth and delivering the best results for our customers”.

Goktug Gur has moved to Dubai as Managing Director for Turkey and Middle East (excluding KSA) in March 2017 after four years in the role of CEO for Philips Lighting Turkey. Gur brings vast knowledge of the project business and regional experience having spent over 20 years in leadership positions within the region. Goktug Gur graduated from Yıldız Technical University, Department of Electrical Engineering in Turkey before obtaining MBA degrees at the Marmara University, Turkey and the University of Maine, USA. Over his 23 year career, he has delivered several marketing and solution-oriented projects in the energy sector, working across the Mediterranean, Central Asia and Middle East regions including Turkey.