Dubai, UAE, July 18, 2017:  Centrepoint, Middle East’s largest fashion retailer, is launching its Back-to-School collection on the 1st of August, which has everything you need to start the year and be the envy of all your peers with an exciting new collection. Centrepoint acknowledges that all kids have their own unique talents and interests, and wants to embrace and celebrate the differences, highlighting that every child deserves the best. The best part of the start of the near year is shopping for new school gear and this season’s new collection includes everything from water bottles, stylish backpacks, to pencil pouches and stationery items in an array of attractive designs and affordable prices. 

Babyshops’ selection of products features a range of items perfect for little girls and boys who want to embrace their adventurous spirit! Backpacks for the little fashionistas show all their favourite heroines with characters such as Elsa from Frozen or their all-time favourite Hello Kitty. As for the boys’ collection, it is packed with adventure and will have your children diving into their own little superhero world. Featuring backpacks with characters such as Superman and Batman, boys can unleash their inner hero so they can head to school full of joy and energy. For the action fans, the collection this year features Transformers and Ferrari gear. The collection of backpacks are stylish and functional with a complete set of pencil pouches, tritan bottles and spacious lunch boxes for your child’s special meal.

For the trendy teens looking for an edgy style for their school year, Lifestyle has a range of printed backpacks with characters too! With Centrepoint’s back to school collection, kids can find boho blitz patterns, flower power designs, pop expression prints for an eye- catching gear. . The range sports popular products from brands such as Hershel, Sackroots, Jworld, Jansport, Minmei and Outsider in attractive prints and colours.

According to Simon Cooper, Head of Centrepoint ‘Centrepoint simply offers the most comprehensive collection for kids. With 4 proven brands under its roof offering an amazing range of the latest and trendiest school gear, this year we also have an attractive gift on purchase – Bluetooth headphones or speakers at a nominal cost’.

Shoemart’s collection for back to school wardrobe will have children feeling their best when completing their uniform look. Boys and girls can put their best foot forward with a range of black uniform shoes, white canvas sneakers and sporty kicks for the active school days. Children can head back to school the smart way with Velcro buckle shoes with soft insoles that prevent shoe bites and that are high on comfort for the school year. Shoe Mart’s back to school collection also offers a selection of brands like Puma, Skechers and Reebook that bring together a range of shoes with high durability. This year’s collection also unfolds character stories for girls to go with formal school dressing such as Disney themed characters, Barbie, Cinderella and has also includes  the first Hello Kitty shoes that will have each girl the envy of all her friends.

Splash’s back to school selection highlights trendy new backpack designs for popular superhero characters like Batman and Superman. Along with caps, sling backs, pouches and headphones, this year’s collection features Barbie, Smiley range and Hello Kitty that will have teens flaunting their new gear as they start the new year.