Dubai, September 17, 2017:  Dr. Franziska Apprich, Professor of Communication and Media Studies at Canadian University Dubai, has been nominated for “Best Academic Professor Award” by the Association of Scientists, Developers and Faculties (ASDF).

Dr. Apprich was nominated for the ASDF Global Awards, which celebrate exceptional achievement in technology-based economic development and highlight examples of success approaches. She was chosen for her dedication to introducing new and innovative technologies into her classroom environment.
To date, Dr. Apprich has introduced two innovative systems designed to enhance her teaching methods.   One of these systems is SEPPO, which allows the instructor to turn their educational plan and student’s feedback, into a game via the student’s smartphones. 

Another new technology that Dr. Apprich plans to introduce is Ametros Learning, which designs and builds artificially intelligent, digital simulations for learners of any discipline. Her students will be able to interact with artificially intelligent characters in narratives that align with professional practice, therefore learning the skills they need to be successful.

Dr. Apprich intends to introduce these technologies into a new program she is helping to develop in coordination with Canadian University Dubai and Ryerson University, Canada, called the Bachelor of Arts in Creative Industries. This program will combine practical knowledge in the arts, interior design, fashion and media with the business skills needed to be leaders in this rapidly expanding industry.   The program is expected to be launched soon, after obtaining accreditation from the UAE’s Ministry of Education – Higher Education Affairs. 

“By using technology in my classroom I hope to instill in my students a love of innovation, and the insight needed to explore high-tech solutions when they begin their careers,” said Dr. Apprich.  “In today’s fast paced, technology-dependent society, students need to be comfortable with technology and its multiple applications for becoming industry leaders.  In the past it was believed that the arts and tech don’t mix, but platforms like the ones I use dispel those myths.”

ASDF is an international non-profit organization well known for its celebration of exceptional achievement in technology-based economic development.  The aim of the awards is to foster successful technology-based economies by recognizing achievement in research, the mechanisms for transferring knowledge into the marketplace, creating entrepreneurial culture, sources of risk capital, and a technically skilled workforce.

The ASDF Global Awards function is scheduled to be held in December, 2017, in Goa, India. Academics from all over the world will be honoured in 25 categories.