Range of Purpose-Built Storage Technologies Enable Capture, Preservation and Access of Video and Data for Security 

Dubai, United Arab Emirates, 21st January 2018:   Western Digital is showcasing its purpose-built products for surveillance applications at Intersec 2018, a leading trade platform for security and safety. At its booth S1-E42 in Sheikh Saeed Hall 3, the company will demonstrate its best in class technology and solutions from January 21 – 23 for surveillance integrators and systems vendors’ environments for capturing, preserving, transforming and accessing video as part of comprehensive surveillance solutions.

According to BIS Research, increasing demand for security cameras will push the global Video Surveillance Market to reach $62.62 Billion by 2023. The increasing demand for Video Content Analytics (VCA) and Video Surveillance and integration of surveillance with technologies such as drones and body-worn cameras have been identified as the key opportunities that could escalate the market growth in the coming years.  A surveillance system works 24x7 so it requires higher storage use. For the Middle East region specifically, video surveillance is one of the largest areas of growth within both the homeland and commercial security markets. New evolving security and surveillance trends will see a rise in smart storage solutions. 

Western Digital empowers its consumers to take control of their surveillance storage with WD’s Purple surveillance-class hard drive family that offers high performance, efficiency and capacity that has been tested in harsh surveillance environments. WD’s Purple surveillance-class hard drive family include special technology (called AllFrame in this case) that improves playback performance and works with ATA streaming to reduce errors and frame loss. 

“Western Digital is pleased to showcase its wide range of purpose-built WD Purple hard drives at Intersec 2018. We recognize the increasing value of surveillance across this region and we endeavor to help our consumers attain the most ROI from their surveillance investments with the right storage technologies to realize their goals. We have seen strong, continued interest in our WD Purple drives from individuals and property owners, as well as from leading public and private sector organizations, as the demands from surveillance systems evolve beyond monitoring to offering real time, quality video for analysis and insights,” said Khwaja Saifuddin, Senior Sales Director, Western Digital, India, Middle East and Africa.

The WD Purple hard drive is engineered for 24x7 reliable operation in HD security systems with up to 64 cameras. The 10TB surveillance hard disk drive offers exclusive AllFrame technology to bring surveillance integrators and systems vendors premium reliability and peace-of-mind when installing home or small-to-medium business security systems. It is designed to replace standard desktop drives that were not designed for the harsh 24/7 always-on, high-definition surveillance environment, and for high temperature, always-on, surveillance security systems to ensure reliability and quality video play back when it is needed it most; all with less power consumption.

The WD Purple range of surveillance storage have been tested to be compatible in a wide-range of security systems and are designed for high temperature, always-on, surveillance security systems to help ensure reliability and quality video play back. Featuring IntelliSeek™ and AllFrame™ technologies, the WD Purple surveillance-class drive delivers premium reliability and peace-of-mind for your home and business surveillance system.