• Super savings, gadgets galore and a plethora of mega competition prizes as GITEX Shopper 2018 opens for business
• New GITEX Shopper features including the Xperience Zone and Shopper Games expected to wow more than 100,000 visitors over five days

Dubai, UAE – Tuesday 2nd October, 2018:   His Excellency Majid Saif Al Ghurair, Chairman, Dubai Chamber of Commerce & Industry, officially inaugurated this year’s GITEX Shopper - the region’s largest consumer electronics shopping spectacular – at Dubai World Trade Centre (DWTC) today.

Touring the 15,000 square meter show, which runs at DWTC’s Za’abeel Halls 4-6 until 11pm on Saturday 6 October, His Excellency Majid Saif Al Ghurair was joined by His Excellency Helal Saeed Almarri, Director General, Dubai World Trade Centre Authority (DWTCA) and Dubai Tourism and Commerce Marketing (DTCM), and other senior dignitaries.

Staying true to its 28-year legacy of offering a unique value proposition to visitors, GITEX Shopper 2018 houses all of the UAE’s power retailers in an accessible city centre location, with a value bonanza of unbeatable deals on gadgets and bumper bundles that cannot be found anywhere else on electronic products including smartphones, tablets, laptops, smart TVs, wearable technology, cameras and games. More than 100,000 shoppers, technology enthusiasts and bargain hunters are expected to descend on the five-day consumer electronics showcase which runs through 6th October.

“GITEX Shopper continues to shape the regional marketplace by presenting consumers with unbeatable deals and bundles on the latest electronics and gadgets that cannot be found anywhere else. With hundreds of special offers and promotions available across more than 35,000 products, this year’s GITEX Shopper underlines our unique value proposition, while an extensive bill of exciting in-show features led by our all-new Xperience Zone helps shoppers can gain gadget insights, tips and tricks from recognised technology experts,” Trixie LohMirmand, Senior Vice-President, Dubai World Trade Centre (DWTC), organiser of the event.

GITEX Shopper retailers include Axion, Emax, Jacky’s, Jumbo, and SharafDG, representing brands such as, Apple, Asus, Alienware, Dell, Hitachi, HTC, OPPO, Samsung, and many other leading technology brands. Huawei, Honor, MSI, Nikon and XTouch each have a significant presence on the show floor, with Huawei joining as GITEX Shopper’s Official Technology Partner and showcasing the world’s first Full View display laptop – the Huawei MateBook X Pro - for the first time in the UAE.

'GITEX Shopper is one of the most popular events in the UAE where the biggest and best consumer technology brands can interact with a wide audience. Huawei's products have always brought the latest innovations in smartphone technology to our consumers in the UAE and our customers have come to look forward to our flagship launches including our P Series, Mate Series and our nova line of smartphones as well as our laptops and wearable devices,” Mr. Gene Jiao, President of Huawei CBG, Middle East & Africa, said. “We are proud to be the Official Technology Partner of GITEX Shopper 2018 and are looking forward to a successful show.'

Jumbo Group, the leading omnichannel retailer in the region, has steered attention to breakthrough OLED and QLED technologies which are influencing next-gen digital cameras and ultra-large TVs. Jumbo is lining up a festival of bundled product promotions that are not available anywhere else but GITEX Shopper, covering the latest gaming laptops, thin and light laptops, and the newest multi-brand ranges of tablets and high-end smartphones. 

“Jumbo UnwiredCrew, a team of qualified, experienced and trained tech experts, will also be at GITEX Shopper to assist visitors and provide smart solutions as well as gadget-related set up issues,” explained Atul Joshi, Head of Distribution, Jumbo Group. 

SharafDG has partnered with Samsung, Huawei and HP to bring the best technology and the latest gadgets. Visitors can experience an extensive range of computers including gaming, convertible and premium laptops. All these laptops flaunt the latest Intel 8th generation processor. Visitors can visit the Samsung VR zone and experience the best of Virtual Reality technology.

Visitors will also have numerous chances to win big through the show’s Visit & Win, Scratch & Win, and Shop & Win promotions. Prizes include the latest MG ZS Compact SUV, holiday packages, Nikon cameras, DELL vouchers, and XBOXs, and more.

GITEX Shopper 2018 is open daily from 11am - 11pm. Tickets are priced at only AED 20, a reduction on last year. Students enter for AED10. Entry is free for children below the age of five. Creating even more convenience for visitors, GITEX Shopper 2018 is offering six hours free parking at DWTC to those who spend more than AED300 at the show.