Dubai, United Arab Emirates – 25 October 2018: Asmak, a leading seafood company in MENA, participates at this year’s Seafex Middle East event from October 30th to November 1st to unveil a new range of premium products and solidified Food Service solutions. 

As an exhibitor at the largest professional seafood expo in the region, Asmak will showcase a variety of products that will be displayed throughout its interactive stand. This latter will be entertained by a live chef who will delight the appetite of the clientele with new recipes and live demonstrations showcasing the freshness of Asmak’s products. 

“We look forward to get creative with Asmak’s products live and to share delicious recipes with the anticipated remarkable attendance at Seafex. We are all excited to see Asmak’s stand come to life as we are eager to be serving our partners in the UAE’s F&B industry. We are also looking forward to share our latest Food Service developments with the industry’s key players.” commented Andrea Capoccia, Food Service Manager.

Asmak will also reveal its vision for the future and the plans already underway to achieve its goals for the seafood sector. This includes new collaborations with a number of the industry’s most influential partners, in order to continue the brand’s market coverage growth across MENA.

“The seafood industry in this region is more demanding than ever before,” commented Mamoon Othman, Asmak Chief Executive Officer. “As a seafood industry leader in the MENA region, we’re constantly adapting to the changes that impact our business, so we can continue supplying our customers with quality, nourishing seafood while pioneering new services. Seafex is the ideal place to reveal our latest portfolio additions and services, alongside the valued global partnerships that enable these developments to happen,” Othman continued.

The company boasts an extensive B2B and B2C clientele in the region and has witnessed consistent growth by evolving and expanding its business model to include value-added food services for customers throughout MENA. 

“We’re currently focussed on the acquisition of processing facilities and strengthening our supply chain in order to boost Asmak’s regional and global competitiveness. We look forward to meeting with seafood industry leaders at Seafex to share ideas and potentially forge alliances that can help our company realise our future aspirations.” added Othman.

With major investments lined up for the company in near future, Asmak is committed to expanding their food services in the region through key global partnerships and state-of-the-art facility acquisitions.