IKEA Takes a ‘Hands-on' Approach to Recruitment with Unique Interview Process
Popular Swedish retailer looks for candidates who embody the brand’s values with unveiling of light-hearted video to encourage applications
Dubai, United Arab Emirates, 4 February 2019 – The process of job hunting can be a challenge, for both employers and applicants. IKEA, the region’s favourite Swedish home furnishing retailer, has taken a unique approach to the job interview process, to inspire and encourage true IKEA fans to pursue a career at the company.
A new campaign launched by IKEA showcases potential candidates, who each find themselves in a humorous situation when they are asked to assemble an IKEA chair as part of their interview process. The series of experiences, compiled into a short video, recognize that job interviews need to be the right mix of credentials, character and attitude. A candidate who is willing to jump in with enthusiasm to get the job done is instantly a suitable fit for the company culture.
“At IKEA, we are known for holding a strong set of brand values that don’t just apply to the workplace, but also to the everyday. We see and do things differently at IKEA, and it is important to us that we find a fitting match to our family by putting our values to the test in a fun and creative way,” said Vinod Jayan, Managing Director, IKEA UAE, Oman and Egypt. “This video embodies the essence of IKEA and we hope it sparks curiosity and interest for potential candidates, while also giving them a flavor of who we are as a brand.”
Employees are at the heart of the business at IKEA, and the company invests in ensuring an inviting and open office culture, while also offering opportunities for growth and development and competitive workplace benefits.
Home >> Real Estate & Retail Section
Wasserman Rebrands CSM Sport & Entertainment
Dubai Municipality unveils Dubai's Best Homegrown Produce Competition
Famine imminent in northern Gaza, new report warns
Elisa sednaoui & Fatima Al Banawi Share the Extraordinary Women
UAE fighters to the fore on opening night of Jiu-Jitsu at 11th Nad Al Sheba Spor ...
A Breakthrough in Sustainable Skincare Blending Science and Nature
Renowned Architect Ma Yansong: new Hublot Friend of the Brand
Third cohort of Arab women scientists graduates from ICBA's regional fellowship ...
McLaren Dubai's First 750S Customers Experience the Benchmark-Setting Performanc ...
Natuzzi Italia and Dubai Cares Present: Re-vive Masterpiece Showcase Extended Un ...
Keep your Home Fresh and Clean During Ramadan with LG Smart Dehumidifier
Dyson's most intelligent hair dryer for healthier scalp and hair
Hysek celebrates Ramadan with X-RAY Perpetual Calendar
Formula E Announces New Technology Partnership With Google Cloud To Accelerate G ...
Celebrate Eid Al Fitr with Holidays by flydubai
Baros Maldives Launches Exclusive Serenity Healing Therapy: A Journey To Inner P ...
49th Edition of Middle East Energy Set to Power Up its Transformative Role in Re ...
Banyan Tree Dubai Presents its Exquisite Private Destination Dining Experience f ...
50 Million Viewers follow the World Ski Tour in Dubai
Medcare Hospital Al Safa performs life-saving vascular surgery to restore blood ...