
Marks & Spencer unveils the SS19 Modest Collection
Dubai, UAE, March 26, 2019: Marks & Spencer is excited to unveil the new SS19 Modest collection to its customers in the Middle East. This season’s collection is elevated with new silhouettes, shapes and prints on flowing fabrics, higher necklines and lower hems, to ensure she finds the perfect look, every time.
Spring sees gold and honey tones alongside dusky pinks to start the season, with relaxed tailoring pieces taking the forefront across the collection. Contemporary wardrobe essentials such as stylish high neck maxi dresses and wide leg crepe trousers are celebrated with new prices she will love. The easy-to-wear silhouettes have been designed to mix, match and layer to perfectly finish off any look. Enriched with Cool Comfort™ technology to keep her cool and comfortable from morning to evening.
Summer brings a playful aesthetic across shirt dresses and printed kimonos with trending animal prints and bright florals, offset against white and cream neutrals. Crafted in a long, floaty style with an elegant leafy print, the Printed 3/4 Sleeve Kimono is a chic piece that will leave her looking effortlessly stylish for any occasion. Wear over a dress for a glamorous evening out or pair with jeans for a casual look, this printed kimono is sure to become a core piece in her collection.
Niki Haylett, Head of Buying for International Womenswear added, “The SS19 Modest Collection offers key, on-trend pieces in seasonal tones and new prints. Hero pieces include stylish high-neck maxi dresses and printed kaftans through to every day wardrobe must-haves, ideal for layering. We’ve worked obsessively on the collection to perfect attention to detail with easy-to-wear, on-trend pieces that offer her stylish dressing solutions.”
The range is now available at 26 stores in regions including Bahrain, Egypt, Kuwait, Oman, Qatar and the UAE, with selected lines also available online.
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