Search DubaiPRNetwork.com

Home >> Fashion

American Eagle Debuts It's Summer'19 Campaign, With a Capsule Collection for Ramadan

American Eagle Debuts It's Summer'19 Campaign, With a Capsule Collection for Ramadan

Wednesday, April 24, 2019/ Editor -  

Share

Home >> Fashion

Dubai, UAE, April 24, 2019:  American Eagle Outfitters, Inc. (NYSE: AEO) announces that its American Eagle brand will continue to celebrate freedom, inclusion and difference through its #AExME brand platform, with the debut of its summer campaign this Ramadan. Shot against Miami’s sapphire sea, it evokes the easy-going, optimistic and carefree nature of the season, by bringing a group of real kids together, as they celebrate summer. 

The campaign highlights American Eagle’s commitment to self-expression by placing creative direction in the hands of its customer, allowing the cast, all discovered via social media, to style themselves in the summer collection. It is also free of retouching, continuing to highlight the company’s commitment to celebrating real people, with passion and purpose. 

Key items from the collection include the Mom, Bermuda and Denim Short for women, along with tropical print sets, hawaiian button down shirts and tube tops. For men, there are neon hoodies, acid wash tees and the All-Day Shorts; a versatile athleisure design for beach to street style. Denim shorts will be available in neutral washes, along with the classic colors, such as black and blue.

This summer American Eagle launches a capsule collection suitable for Ramadan including dresses, denim jackets and fashion denim. 
AExME aims to enable kids to speak authentically about what matters to them. It is a celebration of their style, their stories, their spaces and selves. 

 


Previous in Fashion

Next in Fashion


Home >> Fashion Section

Latest Press Release

Azur Drones unveils Skeyetech drone-in-a-box solution for surveillance in the Mi ...

Dubai Customs to kick off 3rd UAE Customs Week with 30 events

Top 5 innovations that make the HUAWEI Mate 30 Pro 5G the King of 5G smartphones

Dubai Duty Free Tennis Championships Celebrates 20th Anniversary of WTA Tennis ...

Mohammed Bin Rashid University of Medicine and Health Sciences Signs a Memorandu ...

Beleaf's Top 5 Vegan Supplements

SunTrust Bank Nigeria to Revamp its Partnership with ICSFS

LAND ROVER AND ZENITH CREATE ‘DEFY 21 EDITION' WATCH TO CELEBRATE NEW DEFENDER

Herman Miller Launches New Lino Chair in the Middle East

Healthy is the Word at Kidzania® Culinary School Thanks to Mum Mum

Mohammed bin Rashid Space Centre Extends Registration for Second Batch of UAE As ...

Emirati Stars Shine in 2020 Dubai O-plate

Get Oscars Ready with Robinsons

New Dsf Challenge #dsfturns25 Rewards Festival Goers for Most Innovative, Creati ...

Commentary by HE Sultan Butti bin Mejren on the Customer Happiness and Mystery S ...

Sharjah real estate transactions recorded 24.2 billion AED in 2019

Organic Berries – Nordic Superfoods From Finnish Forests

Union Coop Signs two MoUs with Dubai Foundation for Women and Children

Elegant diamond-swathed Kalpa Kalparisma set to dazzle fine watch enthusiasts

DHA Drives Forward Patient Care with Pioneering 3D Printing Lab