American Eagle Debuts It's Summer'19 Campaign, With a Capsule Collection for Ramadan
Dubai, UAE, April 24, 2019: American Eagle Outfitters, Inc. (NYSE: AEO) announces that its American Eagle brand will continue to celebrate freedom, inclusion and difference through its #AExME brand platform, with the debut of its summer campaign this Ramadan. Shot against Miami’s sapphire sea, it evokes the easy-going, optimistic and carefree nature of the season, by bringing a group of real kids together, as they celebrate summer.
The campaign highlights American Eagle’s commitment to self-expression by placing creative direction in the hands of its customer, allowing the cast, all discovered via social media, to style themselves in the summer collection. It is also free of retouching, continuing to highlight the company’s commitment to celebrating real people, with passion and purpose.
Key items from the collection include the Mom, Bermuda and Denim Short for women, along with tropical print sets, hawaiian button down shirts and tube tops. For men, there are neon hoodies, acid wash tees and the All-Day Shorts; a versatile athleisure design for beach to street style. Denim shorts will be available in neutral washes, along with the classic colors, such as black and blue.
This summer American Eagle launches a capsule collection suitable for Ramadan including dresses, denim jackets and fashion denim.
AExME aims to enable kids to speak authentically about what matters to them. It is a celebration of their style, their stories, their spaces and selves.
Home >> Fashion Section
Hotel Indigo Redefines Art Experience with Launch of Keerthana's First Supper
Roghani, Golestan claim Padel crown at 11th Nad Al Sheba Sports Tournament
ADNOC Distribution Shareholders Approve New Five-Year Dividend Policy As Company ...
flydubai adds two destinations in the Kingdom of Saudi Arabia
Media Statement on the occasion of Zayed Humanitarian Day: Humaid Al Dhaheri, Ma ...
Snap, Savour and Win: Dubai Food Festival and Gulf Photo Plus Launch Photograph ...
Greenpeace MENA Reveals North Africa's Polluters- Time for Urgent Action!
Hotpack Global MD emerges Founding VC of Paper and Tissue Business Group at Duba ...
Dubai Shopping Malls Group Set To Delight Shoppers With New ‘Shop. Scan & Win' E ...
Power to progress: Kia K4 next-generation compact sedan sets new design standard ...
Etihad Rail signs agreement for waste management services with BEEAH Group
Rowland Seeks To Extend Nissan's Podium Streak In Front Of Sell-Out Home Crowd A ...
Union Coop joins forces with Emirates Skywards
Identity and Dubai Police in Wheelchair Basketball final at Nad Al Sheba Sports ...
Abu Dhabi Chamber and UAE International Investors Council Sign Collaboration Agr ...
Al Haramain Group shares its business growth by hosting UAE's largest Iftar for ...
5th Ramadan Heroes supports 224,000+ beneficiaries in two weeks
Call for Entries for Milestone Tenth Edition of Van Cleef & Arpels Middle East E ...
Emirates Adds Saf On Flights From Amsterdam Schiphol Airport
Formula E Races Into Asphalt 9: Legends With Time-Limited Events Ahead Of Tokyo ...