The latest innovation to hit the market provides more cleaning power than ever before for cutting-edge performance 

Dubai, UAE 17 May 2021:  Samsung Gulf Electronics today announced that the new Samsung Jet™ Cordless Stick Vacuum Cleaner is now available for purchase across the UAE. The latest addition to the brand's home appliances segment promises to be immensely popular nationwide, with consumers looking for innovative products that ensure enhanced hygiene and cleanliness in today's new normal climate. Including a 200W suction power Samsung Jet™ comes equipped with a diverse array of highly efficient motorized brushes, providing various cleaning solutions to match different consumer lifestyles, cleaning habits, and floor types.

 In 2020, the total market portion of stick vacuums was 32 percent in the UAE, which has since risen to 42 percent, and the category has witnessed a 69 percent growth since January 2021. Backed by powerful performance and convenient features, the Samsung Jet™ Cordless Stick Vacuum Cleaner is the ultimate end-to-end cleaning solution for households and will deliver newfound value to consumers.

'At Samsung, we are proud of our distinguished track record in providing our customers with world-class home appliance products,' said Burcin Arabul, Director of Home Appliances at Samsung Gulf Electronics. 'Demand for such innovations has never been higher, and stick vacuum value has increased by 30 percent during pandemic times alone. As such, the Samsung Jet™ Cordless Stick Vacuum Cleaner will undoubtedly achieve 'must-have' status right away. We are excited to witness the response in due course as families, couples, and pet owners enjoy greater simplicity, convenience, and peace of mind.”

Hygienic Features for Healthy Habits
Samsung Jet’s best-in-class 5 Layered Filtration System reflects Samsung’s commitment to ensure the safety and health of its users. Verified and certified by the British Allergy Foundation (BAF), the high-performance filter captures 99.999-percent of dust particles and allergens prone to escaping through vacuum exhausts, providing a cleaner indoor environment. The Samsung Jet’s Washable Dustbin and One Click Detachable Brush Drum are also key features of hygienic and convenient maintenance. The dustbin can be removed effortlessly, so users can simply tip out the dust and wash all the separate parts for a thorough clean. The internal rotating drum located on the head of the vacuum cleaner is also detachable and can be washed separately.

Clean and Convenient Disposal Solution
The newly unveiled Clean Station™ is an innovative dust disposal solution that automatically empties out the Samsung Jet’s dustbin to provide users with a simpler way to manage their Samsung Jet™. It incorporates a highly advanced dust filtration system, directly solving loose dust issues. Users simply need to place the dustbin on its top to automatically empty out its contents. The Clean Station™ also has an Anti-Dust Emitting Structure to prevent ultrafine dust from getting released back into the air while the dustbin is being emptied out, while the air-tight design prevents 400 times more emissions than conventional dustbins. 

Effortless and Convenient Design
The Samsung Jet™ incorporates various features and design aspects that make the cleaning process more convenient. For example, the integrated digital display shows the machine’s status, such as power level and brush type. It also alerts users if there are brush bar problems or blockages. This helps users maintain their vacuum cleaner in optimal conditions. The Samsung Jet’s 2-in-1 Charging Station can be adjusted to suit any home lifestyle by allowing users to store and charge their vacuum cleaner more conveniently. The Samsung Jet’s lightweight design also ensures maximum usability and reduces strain on users’ wrists. The handheld body weighs just 1.66kg for the Samsung Jet™ and is 12 percent lighter than conventional cleaners.

The Samsung Jet™ Cordless Vacuum Cleaner is available for purchase across the UAE in Samsung brandshops and major retailers, as well as through the brand's e-store. Consumers who buy Samsung Jet 90 for AED 2,699 or Samsung Jet 75 for AED 2,099 will receive a free spinning sweeper worth AED 399 for a limited time only.