Search DubaiPRNetwork.com

Home >> Real Estate & Retail

LuLu's ‘Al Emarat Awwal' puts Local Farm-Fresh Produce First

Tuesday, November 23, 2021/ Editor -  

Share

Home >> Real Estate & Retail

November 17, 2021 – Dubai: With the weather turning cooler, the UAE is turning greener and this is the season when agriculture thrives. In time for the much-awaited 50th UAE National Day, the LuLu Group will celebrate the green initiative of the UAE’s agribusiness sector with its promotion “Al Emarat Awwal”  - the Emirates First - which will put UAE-grown agricultural and farm produce on the spotlight. 

Inaugurated today at the LuLu Dubai Silicon Oasis in the presence of Silal CEO H.E. Eng. Jamal Salem Al Dhaheri and Ministry of Climate Change and Environment Assistant Undersecretary of Food Diversity Sector Engr. Saif Mohamed Alshara, who were joined by LuLu Director Salim M.A., the “Al Emarat Awwal” promotion seeks to create awareness about the wide range of locally grown products, from fresh fruits and vegetables (capsicum, cucumber, mushroom, cauliflower, tomatoes), meat (chicken, beef, lamb, camel), dates (fresh, sweetened, and all varieties), and dairy products, such as milk, juice, yoghurt, eggs. 

LuLu Group will promote and sell local fresh produce through its branches across the UAE, offering special shelf space to UAE-based produce. Earlier, LuLu Group Chairman and Managing Director Yusuff Ali M.A. committed to support the UAE leadership’s SILAL project which showcases the UAE farm movement and assures local farmers of  a sustainable income while guaranteeing UAE consumers freshness from farm to shelf.

Speaking on the occasion, LuLu Group Director Salim M.A. said: “Our latest promotion ‘Al Emarat Awwal’ comes just ahead of UAE’s 50th National Day and it is a sign of the progress and modern sustainable development model adapted by the UAE leadership. Through LuLu’s growing retail footprint, this initiative creates new marketing platforms for UAE-grown farm produce. This achieves a key objective to support the country’s self-sufficiency and agricultural sector.” 


Previous in Real Estate & Retail

Next in Real Estate & Retail


Home >> Real Estate & Retail Section

Latest Press Release

Sony FX6 Firmware Update Boasts New Features Including Real-Time Tracking and Br ...

Brazil Pavilion Clocks One Million Visitors

Swiss Tech Major, Ferronato KGS Group, Launches Metallised Lifestyle Smart Acces ...

Mumbai Spices Restaurant Forays into UAE Celebrating India Republic Day 2022

Pangaea X introduces ‘Virtual Teams' – A Game-Changing Feature that Allows Freel ...

Boeing, Injaz Al-Arab, and JA Africa Expand Partnership Towards a Greater Impact

Seamless Streaming Achievable With LG's Ultra Large TV's

Wearable Air Purifier: A Breath of Fresh Air

Etihad Guest and Talabat Expand Partnership to Offset Carbon Emissions

Malabar Gold & Diamonds Opens 6 New Showrooms across Oman, Qatar, Malaysia and I ...

Malaysia Sustainable Agricommodity Week At Dubai 2020 Expo

Joyalukkas Shopper Wins Big in the ongoing DSF Season of Big Winnings-

DSF 2022 Wow Diamond & Pearl Jewellery Deals

Kia Partners with League of Legends European Championship 2022 ffering Unique Fa ...

GEMS Winchester School, Fursan Hispania FC, ESM Partner to Develop World-Class F ...

Ajman Bank Partners with Arada to Provide AED 152 Million in Financing for Sharj ...

DLD Signs MoUs with Three Entities Specialised in Smart Real Estate Solutions, P ...

Examining Samsung's Galaxy S21 FE 5G: The Everyday Epic for Fans

Arsenal among 16 International Football Teams Camping in Dubai in the First Mont ...

JOYALUKKAS - Chairman's Republic Day Quote