Search DubaiPRNetwork.com

Dubai and UAE

Friday, February 7, 2025/ Editor

Home >> Fashion, Lifestyle, Luxury and Home

Panasonic and Beamcast join forces to accelerate broadcast innovation in Qatar

Panasonic and Beamcast join forces to accelerate broadcast innovation in Qatar

Home >> Fashion, Lifestyle, Luxury and Home

• Panasonic and Beamcast host ‘Innovation in Action’ event to present pivotal trends in Broadcast and Pro AV

• Panasonic introduces new AK-UCX100GSJ 4K studio camera

Doha, Qatar

Panasonic Marketing Middle East & Africa (PMMAF), with its local partner in Qatar, Beamcast, today revealed the successful conclusion of its premier Broadcast and Pro AV event titled ‘Innovation in Action’.  Held recently in Doha, the event also saw Panasonic unveil a new cutting-edge production solution – the AK-UCX100GSJ 4K studio camera.  This joint initiative marks a significant milestone for the two organizations being at the forefront of trends shaping the future of broadcasting, this in light of the country’s burgeoning media and entertainment industry.

Qatar has risen to prominence in the region in the media and entertainment segments, owing primarily to strong state support and the evolution driven by advancements in technology and evolving consumer preferences. Business reports point to a promising outlook for the TV, Radio and Multimedia segment with an expected revenue of US$148.3m for 2025.  

Attended by professionals and enthusiasts from across the broadcasting, media, and infotainment spectrum in the country, ‘Innovation in Action’ focused on how boundless agility and flexibility can be leveraged to elevate the art of storytelling in the broadcast and AV spaces.  The event featured a mix of real-world presentations from industry experts, including a session on the benefits of IT/IP-based live production platforms using Panasonic products.  Meanwhile, the atmosphere was vibrant with demonstrations and extensive hands-on sessions in an increasingly software-based production and delivery environment.

Fujio Hiramori, Marketing Manager, PMMAF, said: “Our long-standing mission established by our founder is that Panasonic should always contribute to society.  That is why we have always supported growth and knowledge learning for the industry by undertaking various initiatives aligned with this mission.  We are pleased that we share this commitment with our esteemed local partner, Beamcast, to make ‘Innovation in Action’ happen.  This event allowed us to enrich the skills and capabilities of system integrators, broadcast professionals and media enthusiasts.  Equally important, this initiative paved the way for collaboration with partners and interaction with customers, which ultimately will help us shape the future of broadcasting.”

A recognized distributor across the region, Beamcast is well-known for its portfolio of high-end broadcast and Pro AV solutions. The company caters to various media and entertainment institutions and professionals across the industry offering a wide range of equipment from audio and lighting gear to robust broadcast solutions.

In addition to the content-rich sessions and interactive demonstrations, the event also featured a showcase of Panasonic’s newest innovations on Broadcast and professional AV products.  On the spotlight is the AK-UCX100GSJ 4K studio camera, which is designed for top-notch video production across studio work, sports, and live events. Delivering exceptional clarity with 2,000 TV lines resolution and vibrant colors through HDR technology, this camera ensures detailed and realistic images. Operating independently of a Camera Control Unit (CCU), the AK-UCX100GSJ embraces IP innovation with support for SMPTE ST 2110, NDI® High Bandwidth, SRT, and dual 12G-SDI outputs. SMPTE ST 2110 enhances network reliability and JPEG XS compatibility allows for low-latency, visually lossless video transmission and stable IP operation.

In addition to the AK-UCX100GSJ, other products showcased and demonstrated were UC4000, KAIROS, Multiple PTZ cameras, PLV100, CX4000.

 

Share


Next in Fashion, Lifestyle, Home


Home >> Fashion, Lifestyle, Luxury and Home Section

Latest Press Release

Emirates expands its Premium Economy offering on services to Male and Colombo

du launches Experience X internship program to empower UAE national youth

Experience Art, Adventure, and Heritage at Dubai Culture's Summer Camps 2025

DAFZ Announces Opening of Fakeeh Health's First Smart Clinic in Dubai

Hamdan Bin Rashid Al Maktoum Foundation Launches Summer Camp 2025 for Gifted Students under the Them ...

Al Masaood Automobiles Offers Exclusive First Look at 2026 Nissan Patrol NISMO Following World Premi ...

Mohamed bin Hadi Al Hussaini, Pakistan's Minister of Finance discuss ways to enhance cooperation in ...

UAE Circular Economy Council discusses policies to accelerate shift to circular models and expand bi ...

Big Wins Continue with PrivilegePLUS at Mercato & Town Centre Jumeirah!

Dubai Customs hosts Sheikh Mansour bin Ibrahim Al-Mualla to discuss ways of cooperation and strength ...

Christophe Robin's Summer Travel Essentials for Good Hair Days

Dubai Municipality and Parkin sign agreement to enhance the efficiency of public parking infrastruct ...

Dubai Airports launches DXB Greet & Go: a smart, QR code-based pickup service at Terminal 3

Dubai Sports World Returns for Action-Packed August Edition

The World Between Lines and Symbols: An Interactive Art Workshop at Mohammed Bin Rashid Library

Malls Across Dubai Come Alive This DSS With Non-Stop Entertainment, Unbeatable Prizes, and Endless S ...

Emirates A350 debuts in Dammam

Emirates Post collaborates with Dream Dubai to launch AED100,000 prize campaign to celebrate UAE's Y ...

HBMSU Hosts Strategic Mid-Year Gathering Reinforcing Institutional Alignment and Performance Account ...

ROSHN Group Participates at INNOPROM 2025, Russia's Largest Industrial Trade Fair, to Promote Collab ...