Dubai, United Arab Emirates—Monday 12 May, 2025: Temperatures rising only means one thing—lighter colors, softer fabrics, flowy dresses, and matching sets. Pull&Bear welcomes the summer season with a fresh yet bold take on standout seasonal fashion with unique pieces that are essential for a vibrant yet airy summer wardrobe.

 

 

This season, blue takes center stage as the ultimate shade of effortless elegance and versatility, representing blue skies and even bluer waters. Pull&Bear builds its summer aesthetic around this deep hue layered across shirts, dresses, wide-leg trousers, and must-have accessories.

 

Matching sets are the ultimate summer style hack—Pull&Bear is placing co-ords in the spotlight this season. Effortlessly laid back and easy to style, these matching looks bring a bold, put-together energy to any wardrobe—perfect for everything from beach days to city strolls.

 

 

Pull&Bear welcomes the summer season with a lighter take on denim staples. From matching sets to flowy maxi dresses and effortless jumpsuits, the collection’s pieces bring a unique blend of effortless structure.

 

 

A good summer outfit is complete with vibrant accessories. With shell-like tote bags, flower clips, and even starfish cuffs, Pull&Bear elevates summer outfits to a new level.

Pull&Bear’s new collection is now available at Pull&Bear stores in major malls across Dubai and Abu Dhabi, as well as in select locations throughout the GCC, Jordan, Egypt, and Lebanon, and online at pullandbear.com.