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Women Empowerment Group launched;to focus on enabling women in GCC

Sunday, March 11, 2012/ Editor -  


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Non-profit organization to host various activities to highlight active role of women in the GCC

Dubai, March, 2012: Women Empowerment Group [WE Group], a non-profit organization based in the United Arab Emirates and mandated to enable women to value their developments, lives, time and requirements, was launched today in the presence of H.H. Princess Ameerah Al-Taweel, Vice-Chairwoman of Board of Trustees and Head of Executive Committee of Al-Waleed Bin Talal Foundations.

The WE Group will host various activities in GCC and beyond, to highlight and focus on the active role of educated women in the region with an objective to showcase their contribution locally and globally. They plan to host a series of lectures throughout the year, which will involve special guest speakers to encourage women empowerment.

The Group has been established to provide a support system aimed at women empowerment, a forum for women to network and help each other, and bring forth their unique abilities and knowledge.

“Women have a deep desire to seek out their passion. We have desires, dreams and goals but often are lacking the confidence, or are too busy, to pursue them. At Women Empowerment Group, our mission is to provide an avenue of support and inspiration to women in the Gulf region in particular and the Arab countries in general, and form a network of confidants with empowerment tools, that when combined, provide the motivation women have been looking for to be able to improve their situation and achieve their goals within the framework of the noble values that will be as a basic reference to her,” said Mrs. Sahar Madani, Founder of WE Group.

One of the core objectives of the WE Group is to support women mentally and emotionally and offer a platform to network for exploring new opportunities for growth and development.

In her comments, HH Princess Ameerah Al-Taweel said: “Connecting with other women is key to shaping our life's direction. Harnessing knowledge through networking comes natural to us, and this helps empower ourselves. I would like to congratulate those behind Women Empowerment Group – this is a noble initiative for the purpose of learning, teaching, supporting and empowering. So, whether one is an aspiring or established small business owner or a housewife, this is a great platform to exchange ideas, develop relationships, and share resources. I am privileged to be a part of this unique move.”

As part of its launch activities WE Group organized a talk on 10 March 2012, at Atlantis, the Palm in Dubai. The event graced with the presence of HH Princess Ameerah Al-Taweel.

The launch event is sponsored by Al-Tayyar Travel Group, one of the largest travel and tourism companies in Saudi Arabia with over 270 offices in the Kingdom and 20 international offices.

Talking about its support to the WE Group, Dr Nasser Al Tayyar, Vice Chairman Managing Director of Al-Tayyar Travel Group, said: “As one of the leading companies in the Kingdom and around the region, we firmly believe that the permanent solution to improve communities can only be achieved by developing the ability of women to mobilize, manage and control local and external resources by themselves. Hence, we thought it was our fervent duty to support such a great initiative to empower women in the region. We are proud to be playing a pivotal role in this noble cause for women -- the builder of the future.”

Khuloud Al Omian, Editor-in-Chief at Forbes Middle East, explains “We fully support the empowerment of women across the Middle East and North Africa, and acknowledge the vital role that women play in economic and social development throughout the region.”

The work began on the idea of ​​establishing the "Woman Empowerment Group" in 2008 where the preparation and work began to consolidate the idea through different meetings with a number of ladies headed by Mrs. Sahar Madani until it was launched officially in 2012, as part of their future plans, the WE Group will host empowerment meetings where women members can share their interests, knowledge and talents, as well as learn new insights from others. The group will invite special guests to facilitate the transfer of knowledge. The overall objective of the WE Group is to improve the quality of life of womenfolk, by creating awareness and empowering them with equal opportunities.

Issued by Landmark PR & Event Management
For press information contact:
Shadi Abou Assi                                    Khaled Abou Hichme
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Tel.: +971 4 3912547                             Tel.: +971 4 3912144
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