February 4, 2015: Oman’s Ministry of Tourism will highlight the Sultanate’s natural beauty and rich cultural heritage at the 5th Jeddah International Travel and Tourism Exhibition (JTTX) in Saudi Arabia as part of its efforts to attract more visitors from and strengthen its industry foothold in the Kingdom, one of the world’s fastest-growing tourism markets. The exhibition, one of Saudi Arabia’s ‘must visit’ events happening from February 4 to 6, 2015 at the Convention Center – Hilton Jeddah, will further bolster Oman’s ongoing intensified bid to carve out a niche in regional and global tourism.  

During JTTX, The Ministry’s representatives will underscore Oman’s famous holiday spots and other popular activities, and they will also take the opportunity to build new partnerships, connect with high-level executives, and collaborate with industry leaders and peers to help further promote the Sultanate to the regional markets. 

Salem Adi Al Mamari, Director General of Tourism Promotion, Oman Ministry of Tourism, said: “Oman is renowned for its rugged coasts and beaches, scenic mountain peaks, dramatic coastlines, and ‘wadis’ (valleys). In addition, desert camping, turtle-watching and water sports and diving are some of our country’s famous activities. We will feature them during our participation in this year’s edition of JTTX in hopes of attracting more visitors from the promising regional markets. Through the event, we are confident that we can tap into varied opportunities that are highly relevant to our campaigns.”

“Our reinforced tourism campaigns have been gaining fruitful grounds over the years. We are welcoming more tourists to our shores and we hope to sustain this growth by undertaking complementary initiatives and key measures. Improving our infrastructural capacity through airports, roads and rail network developments is one of our government’s proactive actions to support our comprehensive tourism strategy. As in the past, we are confident that JTTX will help bolster our tourism plans.”

According to the National Statistics & Information Center, the Sultanate of Oman registered a 13% increase in the number of tourist arrivals from the GCC region for the first half of 2014 in comparison to the same period in 2013. It has particularly become one of the top destinations among GCC travelers for short breaks.