Dubai, United Arab Emirates, 29 October 2019:   For the first time ever, Dubai’s iconic Sheikh Zayed Road will turn into a running track on Friday 8 November, 2019. Dubai Fitness Challenge (DFC) 2019 is giving the city new reasons to join the fitness movement by inviting residents and visitors to get active with Dubai Run 30x30 on Sheikh Zayed Road. With the aim of fostering a healthy community spirit, the free-to-attend event includes a 5km fun run and a 10km run, with both routes starting and ending at Dubai World Trade Centre.

This marks the first time that people have been allowed to run on a section of the 14-lane highway, giving participants a unique, on-foot perspective of iconic sights as they come together to demonstrate their commitment to an active lifestyle and DFC’s vision to make Dubai the most active city in the world.  

The 5km fun run is open to all ages, abilities and fitness levels – also accommodating strollers and wheelchairs to be as inclusive as possible for families and people of determination. It also serves as a fun day out for schools as well as government and corporate groups, who are encouraged to sign up and attend the run with all their friends and colleagues. 

The 10km run has been created for running enthusiasts who are 18 years of age or older – promising to be a memorable route where they can aim to beat their personal best. 

Registration is essential prior to the event for all attendees 8 years and older for the 5km fun run and 18 years and older for the 10km run. Children under 8 years old do not need to sign up to take part in the 5km fun run.

Dubai Run is presented by DEWA, in association with Etisalat, Dubai Police, RTA and ARN.